Ecommerce PPC Management

ROI-Driven Ecommerce PPC (Google Ads) Management for an Ecommerce Entrepreneur

Sales are the driving force behind any ecommerce brand. Ecommerce PPC Marketing allows you to target potential customers who are searching for your products online. This targeted traffic will not only help create brand awareness but will also help increase the conversion rate of your ecommerce store. The more traffic your site receives, the more chance you have at conversion.

We, at WebChanakya, understand that without a properly set,  optimized and monitored campaign, PPC can quickly become an expensive and ineffective waste of time and money. Our PPC management services are designed to ensure that your campaign is running smoothly from start to finish. We provide full transparency into how each ad is performing and what changes need to be made to improve performance.

What do our E-commerce PPC services include?

 

  • Google Ads [Get contacted to potential customers who are interested in your products]
  • Google Shopping [Create Smart shopping campaign sale more]
  • Remarketing [Let people have your brand in mind]
  • Amazon PPC [Improve Amazon ranking]
  • Display Ads [Improve your brand awareness]
  • Shopping Feed Optimization [Foundation of successful campaigns]
  • Merchant Center Support [Strong base for your Shopping Ads]
  • ROI & Conversion Tracking [Keep an eye on the spend]

Google Ads

A PPC campaign gives you the power to reach a customer base who are ready to buy. Our ecommerce PPC experts set your campaign to target relevant keywords, remove negative keywords and deliver ads to those who are searching for your products. This lets your ecommerce store reach people when they're ready to buy. And because our PPC campaigns are highly targeted, we'll help you get started on driving traffic and generating sales.   

Google Shopping Ads

Our team understands that Google Shopping Campaigns are one of the most effective ways to drive traffic and increase sales on your website. We will help you get started quickly, or we can assist you in optimizing your current setup. We have experience managing thousands of products across multiple categories. This means that we know exactly how to scale your advertising budget potential with Google Shopping Management.    

Remarketing

By using remarketing, our campaigns will show relevant ads to previous customers based on their browsing behavior. This helps you build stronger relationships with your existing customers and generates more revenue. Our experts will help you set up a winning campaign. They'll help in campaign management, making adjustments as needed to get your visitors at the bottom of your sales funnel. 

Amazon PPC

We've helped hundreds of companies sell their products on Amazon successfully. And we can help you too! With our Amazon PPC strategies, we can help you get started with Amazon PPC today. From keyword research to account creation, we'll get your campaign goals up and running fast. If you already have an Amazon Seller Central account, we can help you optimize your listings and get more sales.

Display Ads

Targeting your audience with visually-rich display ads is one of the most effective ways to increase conversions. Display advertising allows you to do just that. With the ability to customise creative based on device, location, and even interest, display ads are one of the most effective ways to connect with your ideal customer.

Shopping Feed Optimization

Google Shopping is one of the fastest growing channels in ecommerce today. We’ve been working with clients in the ecommerce space to help them optimize their product feed strategy and develop a robust Google Merchant Center account. This includes building feeds that are optimized for specific keywords, matching for the best searches, and supporting your ad campaigns.

Merchant Center Support

Google Shopping is one of the most popular ways to sell online today, and it requires a lot of work behind the scenes, especially when it comes to managing Merchant Center accounts. If your Merchant Center account isn't performing optimally, we're here to help. This includes helping you understand why your products aren't showing up in searches, how to resolve common problems and what actions we take when something goes wrong with your account.

ROI & Conversion Tracking

To increase sales and improve ROI, professional digital marketing teams monitor each Ecommerce PPC campaign's CPA, average ad position and click-through rate, along with costs and conversions to determine whether your ad was successful. . Conversion tracking allows you to see how much money you’re spending per day, week, or month, and what percent of those conversions are turning into sales. These metrics allow us to ensure our campaigns are running efficiently, and what can improve them based on actual data.

Our PPC Process

Discovery

 

  • Research
  • Determine Objectives
  • Determine Goals
  • Competitor Analysis
  • Technical Analysis

Research

 

  • Keyword Research
  • Competitor Analysis
  • Traffic Assessment
  • Budget Assessment
  • Strategy Definition

Set-Up

 

  • Ad Text Creation
  • Adding Negative Keywords
  • Landing Page Optimization
  • Budget Allocation
  • Campaign Launch

Monitoring

 

  • Weekly Bid Updates
  • Tracking Site Visits
  • Adding Keywords
  • Scaling Performance
  • Measuring ROI

Analyze

 

  • Measure traffic
  • Creative Testing
  • ROI Evaluation
  • Monthly Report
  • Conference Calls 

Why choose WebChanakya for ecommerce PPC Management Services?

Handing over your ecommerce PPC Campaigns to an inexperienced team is like playing a game of chess without knowing the rules.  

We're one of the most experienced teams in the industry. When you are running an online store, one way to reach potential customers is through pay per click advertising. However, it takes a lot of work to make sure that your campaign is successful. We understand how important it is to run a successful PPC campaign. To do that, we've developed a unique approach to digital advertising that delivers real ROI for our clients.

We understand that your success depends on ours. And we'll do everything possible to ensure that yours does too.

Our goal is simple: Grow your business. Period.

Here are 5 reasons we are the best ecommerce PPC agency in India.

1. Proven Track Record. 

Our agency has already delivered the possible highest ROAS in sales for our ecommerce clients. This makes us experts in the eCommerce world. WebChanakya provides you with a unique insight into the competition between you and your competitors, enabling you to plan and optimize your marketing campaigns to gain maximum returns on investment.

2.  Experienced Leadership.

The digital world is constantly changing. Leaders are needed to guide your organization through these changes and help your company grow. we're an experienced team of professionals who love what we do. We all share the same vision: To be the best ecommerce PPC agency in India. Our clients know they can depend on us for everything they want and need to succeed. 

3. Quality Service.

We are committed to providing you with the best service at the fastest pace. We understand the fact that your business needs to grow rapidly. We provide fast, accurate and friendly services to help you achieve your goals.

4. Professional Team.

We're an experienced team of PPC specialists who know how to get results. You will have confidence that you are working closely with a Paid Advertising expert. We use tried and trusted methods to help eCommerce businesses achieve success online. From managing campaigns to analyzing data, our team knows exactly what it takes to drive traffic and increase sales..

5. Customized Solution.

We have a highly flexible and customized solution to help you manage your online marketing and advertising strategy. We offer our clients an extensive range of services including Google Ads Management, Social Media Management, Marketing Funnel, Web Analytics and Digital Marketing.

We look forward to helping you increase your business and improve your profits! 

🚀 GROWTH IS EASY WITH webChanakya 

  • Human-Centric marketing approach

  • Pool of experienced digital marketers

  • Dedicated account manager for all projects

  • Scalable Marketing Framework

Don't know where to begin?

 

Frequently Asked Questions


FAQs on Ecommerce PPC Services
1What is pay per click (PPC)?
A pay-per-click campaign is one where advertisers bid against each other to be seen by users searching for keywords related to products or services. The advertiser pays only when someone clicks on his ad. Advertisers can target their ads based on a number of criteria, including location and gender.
2What is search engine advertising?
Search engine advertising is an effective form of marketing because it reaches people who are actively looking for what you sell. It also allows you to reach new customers who may not yet be familiar with your company. 
3What is ecommerce PPC management?
eCommerce PPC management is a process where a company can outsource its PPC campaign to a professional agency. An agency would take care of running the entire campaign for them. They would also analyze the data collected and then make necessary changes to improve the performance of the campaign.
4What is the difference between organic search and paid search?
The difference is simple: Organic search is when people use Google to find products and services. Paid search is when businesses pay companies like WebChanakya to advertise their products and services using Google.
5What is the role of a PPC manager?
A PPC manager is responsible for managing all aspects of the ad campaign. The main responsibility is to make sure that the budget is spent efficiently. He or she will be involved in creating the ads, analyzing the results and making changes if required.
6How much does it cost to run a PPC campaign?
The cost depends on several factors. It includes the number of keywords used, the daily bid amount, the type of product being advertised, etc.
7What is the difference between SEO and PPC?
SEO stands for search engine optimization. This is how websites rank in search engines. While PPC stands for pay per click. This is how campaigns get started. The two are very important to understand as they work together and complement each other to create a successful campaign.
8Is PPC a part of SEO Strategies?
Yes, PPC is a part of SEO strategies. Both SEO and PPC are equally important to drive traffic to your website. However, there are certain differences between these two methods. For example, while SEO focuses on building links back to your site, PPC helps you gain visibility in search engines.